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Author Topic: Black Friday Special Offer Latest Mailing Database 10% off Now only for DECEMBE  (Read 116 times)

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When you have built your website for your online home business and you are starting to drive visitor traffic to it, the next step is to build a list of potential clients from the people who visit your website. Not everybody who visits your website for the first time will want to buy from you there and then. So, to enable you to stay in contact with them, you need to capture their email address. But how can you pursaude a website visitor to give you their email address in the first place? Building Your Online Home Business With buy email database Email Marketing. To encourage your website visitors to give you their email address, you provide what is called an opt-in offer. An opt-in means that the visitors to your website choose to receive, via email, a free gift or more information from your online home business. It can be something as simple as a short eBook, a report, a training video, a discount voucher or a copy of your latest newsletter. When your website visitor enters their email into your opt-in form on your website, your email marketing begins. Specialist software, called an email autoresponsder, will automatically send them an email containing your opt-in offer. You can set your autoresponder to send out a series of emails after they have received the first one. The great benefit of an autoresponder is that it works all day and all night. That means, your business can be sending emails even while you are sleeping! The Building Block For Your Business. Having an opt-in form on your website is an important building block for your online home business. This is the tool that will let you reach out to potential customers and start building a relationship with them. The person who did not buy after a first time visit to your website might do so once you have built a relationship and they have learned to trust what you have to say. You need the opportunity to show prospective customers that you are different from other businesses. There are always those who will see your products and services, but because they have been burned before, they are cautious to trust anything. That is why it is important to always provide value to the people on your subscriber list. What you provide to somebody when they input their email details into your opt-in form must be something they want or need. Whatever it is, make sure ii is worth the download. When you provide something of value, people are much more likely to listen to what you have to say when you do send out other email marketing messages. Where should You Put Your Opt-in Form? Most website visitors will not scroll right down to the bottom of the page. That's why you want to put your opt-in box at the top of the website page. Once a customer leaves your website without buying something, it's very likely that you will have lost their business unless you have the opportunity to connect with them again. This is why building a database of customer emails is so important. Email marketing is vital to the success of your work from home online business.


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